Privacy Policy

When you use PetBox services, we may collect the following types of information:

• Personal details — Full name, phone number, and delivery address.
• WhatsApp messages — Message content sent to us for order processing and customer service.
• Pet information — Breed, age, weight, dietary sensitivities, and food preferences.
• Order history — Products ordered, order dates, and delivery status.
• Payment information — Processed through secure payment providers. We do not store full credit card details.

We use the information we collect for the following purposes:

• Order fulfillment — Processing, coordinating, and delivering your orders.
• AI recommendations — Personalizing product suggestions based on your pet information.
• Customer service — Responding to inquiries, resolving issues, and tracking orders.
• Service improvement — Analyzing usage patterns to improve user experience and our products.

We may share information with third parties only in the following cases:

• Payment processors — For secure payment processing.
• Delivery services — Name and delivery address only, for order fulfillment.
• WhatsApp / Meta — Our service operates on the WhatsApp Business platform, subject to Meta's terms of service.

We do not sell or rent your personal information to third parties.

We implement reasonable and industry-standard security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include data encryption, restricted access controls, and secure servers.

However, no method of electronic transmission or storage is 100% secure. We do our best to protect your information, but cannot guarantee absolute security.

Under the Israeli Privacy Protection Law (1981), you have the following rights regarding your personal information:

• Right of access — The right to review the personal information we hold about you.
• Right of correction — The right to request correction of inaccurate or outdated information.
• Right of deletion — The right to request deletion of your personal information from our systems.

To exercise your rights, contact us using the details at the bottom of this policy. We will do our best to respond within 30 days.

Our website uses cookies and similar third-party tracking technologies for operational, measurement, and advertising purposes:

• Technical cookies — For session management and a seamless browsing experience.
• Meta Pixel (Facebook / Instagram) — A tool by Meta that measures the effectiveness of our ads and enables retargeting. It may receive your IP address, browser and device information, the pages you visited, and an ad-click identifier (fbclid).
• Google Ads / Google Tag — A tool by Google that measures on-site activity and attributes conversions to Search and Google Ads. It may receive your IP address, browser and device information, and a gclid identifier.
• Click-identifier passthrough to WhatsApp — When you click a WhatsApp button on our site we append the identifier (fbclid or gclid) to your first message so we can attribute the resulting order back to the originating ad.

These tools load only after you accept cookies via our banner. You can withdraw consent at any time by clearing your browser's local storage or adjusting your browser cookie settings. Declining does not block site access but disables ad measurement and personalization.

For questions or requests regarding this privacy policy, you can reach us at:

• Email: privacy@petbox.co.il
• WhatsApp: Send us a message anytime

We may update this policy from time to time. Material changes will be posted on the website and/or communicated via WhatsApp. Continued use of the service after policy updates constitutes acceptance of the changes.

Last updated: April 2026